How Fadac Resources replaced gut feel with a pipeline their whole team trusts
A recruitment and staffing firm operating across Canada, the USA, and Africa moved from scattered follow-ups and memory-dependent relationships to one connected Pipedrive system.
A growing recruitment firm.
Running on relationships and memory.
Fadac Resources had built a strong reputation as a recruitment and staffing firm operating across Canada, the USA, and Africa. Their consultants knew their markets, knew their clients, and knew their candidates. The problem was that most of that knowledge lived in personal inboxes, phone contacts, and individual memory — not in a shared system.
As the business grew across multiple geographies, the cracks in that approach were starting to show. Follow-ups got missed. Candidates got forgotten. Client relationships depended entirely on whoever happened to be managing that account. There was no way for leadership to see what was actually in the pipeline or predict what was coming in next month.
Three geographies. No shared system.
Everything dependent on one person knowing.
Follow-ups living in personal inboxes
Client and candidate follow-ups were tracked in individual email accounts. When someone was out of the office or left the business, the context left with them. There was no handover process because there was nothing to hand over.
No visibility of the client pipeline
Leadership could not see how many active client relationships were being managed, what stage each was at, or which accounts were at risk of going cold. Pipeline conversations were based on what consultants remembered, not on data.
Candidate relationships dropping off
Strong candidates were being placed once and then forgotten. There was no system to stay in contact, flag them for future roles, or build the kind of long-term relationship that generates repeat placements and referrals.
No consistent process across markets
Canada, the USA, and Africa each ran slightly differently. There was no standard qualification process, no shared pipeline stages, and no way to compare performance or share best practice across the team.
Pipedrive configured around
how recruitment actually works.
We mapped the Fadac workflow before touching any platform: how clients were identified and developed, how candidates were sourced and managed, and how placements progressed from brief to close. Then we built Pipedrive around that map — not a generic sales template.
Client development pipeline
New client prospects, active briefs, and existing relationships all tracked in defined stages with follow-up reminders and activity sequences so no client relationship goes cold.
Candidate records that stay in the business
Every candidate tracked with placement history, availability, and follow-up dates. When a consultant leaves, the relationship stays. When a new role opens, the right candidates surface automatically.
One process across all three markets
Consistent pipeline stages and qualification criteria rolled out across Canada, USA, and Africa. Leadership can see and compare activity across the whole business in one view.
Automated follow-up sequences
No follow-up left to memory. Pipedrive prompts the right action at the right time — whether that is chasing a client brief, checking in with a placed candidate, or re-engaging a dormant relationship.
From memory-dependent to
a pipeline the whole business can see.
Want to see what this looks like for your sector?
We'll map your current setup, identify where things are breaking down, and show you what a proper system looks like.
