Repeatable intelligence on who buys what you sell
That's what we do at Webcite.
We build the pipeline. Then we fill it.
Most firms have one half of this. A CRM nobody updates, or a list of names nobody has read. Webcite does both halves, and the part in the middle that joins them up.
Finding is the hard half. That is the one we run.
Anyone can send a hundred emails. The work is knowing which hundred firms are worth it, and why. Sonar reads the companies you could sell to, watches what changes inside them, and starts the conversations worth having. You get the meetings and the reasoning behind them.
The platform is not the problem. The setup is.
Teams abandon Pipedrive for the same three reasons every time. Stage names nobody recognises, follow ups that live in somebody's head, and training that walked through features instead of their job. We map how you actually sell before we configure anything, then build the pipeline, the fields and the automations round it. Fixed price, agreed before the work starts.
For the firm that needs it working by Friday.
Bigin sits between a spreadsheet and a full CRM. It is for the business that wants every enquiry, quote and job in one place without an IT project to get there. Same discipline as any build we do, just a shorter one. And when you outgrow it, the move up to Zoho CRM is one click, data and all.
Five firms, and what changed.
Different sectors, different platforms, same starting point. Work going missing somewhere nobody could see, and a system nobody trusted enough to open.
within 90 days of go liveZOHO ONERead the case study →SPECIALIST RECRUITMENT · UK, US, CANADABaker ThorntonThree markets, three ways of working, and a CRM, an ATS and a set of inbox folders all being paid for at once. We mapped the route from sourcing to placement before touching a platform.3tools folded into one,
one process across all marketsPIPEDRIVERead it →GOVTECH · UK PUBLIC SECTORCecure IntelligenceThey knew the market was there and had no way of working it. We built the pipeline, ran a twelve week outbound pilot, then handed the framework over.300+councils identified
and worked as target accountsPIPEDRIVERead it →RECRUITMENT · CANADA, US, AFRICAFadac ResourcesFollow ups lived in people's heads, and left with them. Now every next action is logged and prompted rather than remembered.360°view across client work,
candidates and placementsPIPEDRIVERead it →TRAVEL MANAGEMENTTransatlanticFive service lines, none of them visible in the same place. Closed deals now drop straight into delivery with nobody retyping anything.5service lines in one
client and pipeline viewPIPEDRIVE + MONDAY + ZOHORead it →
Ask these before you sign anything.
Including the ones about money and how long it really takes. We would rather you knew now than found out in week three.
Do we have to take all three?
No. Most people start with one. Some want the CRM built and nothing else. Some already have a CRM they are happy with and only want the pipeline filled. The three fit together, but they are sold and priced separately.
What does it cost?
There is a fixed price and you get it in writing before any work starts. We scope it after a discovery call, because the honest answer depends on how many people, how much old data, and how tangled the current setup is. No day rates, no running meter. Sonar is a monthly retainer rather than a project.
How long before we are up and running?
Bigin is usually five to seven working days. Pipedrive is normally two to six weeks, depending on how much has to be migrated and how many pipelines you need. Sonar takes a few weeks of groundwork before conversations start, and anyone promising you meetings in week one is about to send a lot of rubbish in your name.
We already have a CRM. Is that a problem?
No. A lot of our work is finishing or fixing something somebody else started. If what you have is working, we will work with it. If it is not, we will tell you whether it is worth repairing or worth leaving, and you will know before you have spent anything.
What happens after go live?
Two weeks of support is included, then we come back and check whether people are actually using it, because that is the part that usually goes wrong. After that there is an ongoing arrangement if you want one. Plenty of clients do not need it, and we would rather say so than invoice you for sitting still.
Are we too small for this?
No. Plenty of our clients are founders with a product, no salesperson, and no clear idea where the first hundred customers come from. For them we are the growth team until they hire one. At the other end are firms who already have people selling and need the finding done at a scale nobody inside has time for, which is what Sonar is for. The question is not how big you are. It is whether anyone is doing this work at the moment.
